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ADAPT launches CRM exclusively for Indian companies

New Delhi, May 2, 2005

ADAPT Software IAP India Pvt. Ltd., the Indian arm of the US-based ADAPT Software Applications, Inc., has launched new version of their Customer Relation Management (CRM) application, ADAPTcrm™, designed and customized exclusively for Indian Small and Medium companies.

According to Ashish Kamotra, CEO of ADAPT India "Adapt CRM has given an option to the Indian Small and medium companies to enjoy a true enterprise class CRM solution at a price that's not enterprise class, thus giving greater value for money and higher ROI."

"We have used our initial year of presence in India to actually understand the requirements  of  Indian  SMB segment which has accepted the importance of CRM yet have a very conservative approach  towards  its adoption", says Ashish. Our study revealed that something that would excite Indian SMB should be Easy, Inexpensive, Scalable and yet incorporate all the features that would automate all their existing functions.

New Adapt CRM for SME's is much easy to implement and does not require extensive IT skills to manage it. Also in case of ADAPTcrm, the deployment cycle is much shorter as compared to that of other enterprise solutions with similar functionalities ADAPTcrm now offers customization that's source code free and is highly table-driven with provision for adding fields without changing the data structure. Low and inexpensive support requirements add icing to the entire offering.

ADAPTcrm is designed so that there are no menus to learn and has a easy to use dashboard interface. Users with basic knowledge of Windows can operate it easily without any exhaustive training sessions typical of other enterprise-class CRM applications. The sales, marketing and service modules can be integrated together along with ERP application, financial and accounting packages, mail client, and all other popular office applications from multiple vendors giving businesses the ability to have a 3600 view of the customer.

Incase of Adapt CRM , Deployment of average 20 concurrent users including software , services , hardware and maintenance would cost 50% less than the other enterprise class CRM solutions with similar capabilities.
In terms of remote access capabilities high bandwidth is a bottle neck for many companies, but ADAPT's solution can be accessed through web even on simple dial-up connections.

About ADAPT Software
ADAPT Software Applications, Inc. (ASA) was established in 1993 had launched its Ist version of CRM in 1996 and since then it and has assisted over 1200 companies worldwide in meeting their enterprise software requirements. With more than a decade of experience in multi-platform and web-based custom application development, the company continues to develop and market moderately priced end-to-end customer and supplier relationship management software solutions characterized by leading-edge technology, comprehensive functionality and a solid implementation methodology. The ADAPTcrm system is currently distributed in the United States, Canada, United Kingdom, Sweden, Africa, Australia and Asia. ADAPT set up its presence in India in 2003 and has offices in Gurgaon, Mumbai and Pune.

For more information, please contact:

Nitin Grover
ADAPT Software IAP India Pvt. Ltd.
Plot # 544-E, Sector 37, Pace City-2
(Near Hero Honda Chowk)
Gurgaon - 122001, Haryana, India
Tel.: 91-124-3027760/61/62, 9311068699, 9311068701
Fax.: 91-124-3027760
E-Mail: contactus@adapt-india.com , sales@adapt-india.com , support@adapt-india.com


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